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In affiliate marketing, coupons are an effective tool used to convert visitors into customers. They help in bringing new customers, and therefore, help in expanding your reach.
It is also useful in bringing over first-time customers who maybe apprehensive to buy products in your store at full price. Coupons can provide them a financial incentive to buy products at a discounted price.
On social media, it is common to see influencers selling or promoting products. In most cases, they will share a coupon code, that their followers can then use to purchase the product. When they coupon codes are used by customers to make a purchase, the influencer earns a commission on such sales.

GoAffPro helps you set up and assign coupons to your affiliates, who can then use them to promote your products.

According to data compiled by Invespcro,
Coupon usage has been increasing rapidly worldwide, with over a billion people making use of coupons.
The data also suggests that smartphone users are more inclined to make their product purchases using coupons. It also said that 68% of customers believe that coupons also build brand awareness and increase customer loyalty. With more than 77% of consumers spending more than anticipated when redemption of coupons, translates to good business.

How do coupons work in your affiliate program?

GoAffPro makes your job easy by making the setup process of coupon codes in your affiliate program simple.
  • You assign coupons to your affiliates (you can make this process automatic where your affiliates will be issued coupons automatically).
  • After this coupon is shared by your affiliates with their followers, these followers go to your store and make a purchase using the affiliate's coupon code.
  • This coupon code will provide the customer with a discount (at the discount rate which you have set). The affiliate will also earn a commission over this sale.

GoAffPro provides you with two types of coupons:

  1. 1.
    Assign coupons to affiliates
  2. 2.
    Automatic coupons

Assigning coupons to affiliates

GoAffPro offers you the option to assign coupons to affiliates, which they can then share with their followers and earn a commission over it whenever a sale takes place.
For Example, to assign a coupon to an affiliate, you click on Assign coupon to partner (in the Coupons tab). Here you can select the affiliate, then enter the coupon code you want to assign them.
You need to set up the coupons you assign to your affiliates in your store so that when a customer purchases a product in your store, the coupon code does work.
Here you have an affiliate Kate, who has a good following on Instagram, so you can assign a code to Kate of INSTA15, which she can then use to promote your products to her followers on Instagram. This coupon provides a 15% discount on the total purchase to the customer. Any sale that is made using this coupon code will earn Kate a commission.
Coupon assigned

Automatic Coupons

Our app also provides you with the option to set up and enable the automatic coupons option. It automatically creates coupon codes for your affiliates when they register in your program.
Automatic Coupons
You can set the value and type of the coupons. After this whenever any affiliate registers, they will be assigned a coupon code automatically.

Additionally, you also have options to set up usage limits for coupon codes:

Limit to one use per customer
The coupon code assigned to the affiliate can only be used once per customer. If the customer tries to use the coupon again, it will not work for them.
Limit the number of times this discount can be used in total
It lets you set the total number of times the coupon code can be used in total. Once the limit is reached, the coupon will stop working for everyone.
Minimum Order Value
It is the minimum cart value that needs to be met before the coupon can get applied to avail of the discount.
Setting up a minimum value is useful, since you may have products that are low in price (usually shipping costs get added to them or are included in their price). It is, therefore, useful to set a minimum order value accordingly.
Limit discounts to products/collections
This option lets you limit the discounts provided by coupon codes to specific products or collections in your store. It is useful if you don't want the coupons to work on certain products in your store.

In this way, you can easily set up coupon codes for your affiliates to promote your products more effectively.

You can check out instructions on how to use the coupons tab below:
Last modified 11mo ago